Ecommerce, or electronic commerce, refers to the buying and selling of goods and services over the internet. It encompasses a wide range of online business activities, including retail shopping, wholesale transactions, and the sale of physical products, digital products, and services. Ecommerce transactions occur through various online platforms, such as websites, mobile applications, and social media.
The process typically involves users browsing products or services, placing orders through an online checkout system, and making payments via electronic methods. Ecommerce can also include business-to-business (B2B), business-to-consumer (B2C), consumer-to-consumer (C2C), and consumer-to-business (C2B) models.
The rise of ecommerce has transformed traditional retail, allowing businesses to reach a global audience and operate 24/7. It relies on technologies such as secure payment gateways, digital marketing, and logistics support for order fulfillment and delivery. Overall, ecommerce plays a crucial role in the modern economy by providing convenience and accessibility for both consumers and businesses alike.
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